For Prime Video’s THE LOVE HYPOTHESIS, we invited fans from Amazon’s Obsessed Fest to experience the film’s first-ever advance screening at The Culver Theater, with a surprise appearance from stars Lili Reinhart and Rachel Marsh. Fans arrived with their books in hand, dressed as beloved characters, with some traveling across the country to attend. Guests enjoyed complimentary popcorn and drinks, while the event generated 155+ social posts and 920K+ potential reach.