The following reflects personal contributions to former campaigns outside of Emerald.

A24’s ETERNITY was supported by a culturally tuned, influencer-led campaign designed to spark conversation among literary, millennial, and female audiences. We hosted three screenings, inviting a mix of influencers, BookTok creators, women’s groups, singles, millennials, colleges, and bookstore communities to drive targeted word-of-mouth. Each screening featured themed brochure giveaways, curated playlists inspired by the film, and a partnership with Tripadvisor promoting a once-in-a-lifetime trip giveaway. We also monitored and reported on local mystery movie screenings to track audience engagement and sentiment in the market.