The following reflects personal contributions to former campaigns outside of Emerald.
Lionsgate’s ARTHUR THE KING was supported by a community-driven campaign centered on animal lovers, outdoor enthusiasts, and veterans. In honor of K9 Veterans Day, we hosted a special dog-friendly screening at IPIC Westwood, inviting dog influencers, influencers with their dogs, veterans and their dogs, and K9 veterans. The screening featured a photo carpet and a special appearance by Mikael Lindnord, the real-life inspiration behind the film. Additional screenings engaged hiking groups, nature lovers, and pet owners. To extend reach, we partnered with K-EARTH 101 for on-air, website, and social promotions with ticket giveaways, and sponsored the Dogtopia Dog Dash in Upland with giveaways for all race winners, amplifying awareness through trusted community and lifestyle channels.